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Aug 28, 20231 min read
Empathizing and Recording User Attributes | HEROICâ„¢ Design #6
Designing for yourself—instead of your users—is a risk we all face. But there is a way to avoid it, Empathy, and User Attributes. In this...
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Aug 28, 20231 min read
Composing an Overall Function | HEROICâ„¢ Design #5
Every time someone buys a product, they're hiring it to do a job. The Overall Function is a clear statement of that job. If you get it...
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Aug 28, 20231 min read
How to Create Failure Modes | HEROICâ„¢ Design #4
You don't actually have to create Failure Modes, because they're already in your designs. Learn how to find them, before your users do.
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